Practify is a part of Grey Mattr Media, a remote, full-service digital agency.
At Practify, we help doctors, dentists and hospitals get patients and transform their practices into brands.
Know more about the parent company Grey Mattr Media here
About Vaibhav Bharadwaj – @askvaibhav_
A Practising Prosthodontist and Founder of Grey Mattr Media. I am a Growth Marketer obsessed with Performance Marketing, Copywriting and SEO.
I’ve also been an entrepreneur from a young age. I started building websites using CSS and HTML back in 2001.
Passion Led Me to where I am today
It was the year 2000 when I got a Assembled Windows PC on a Satyam Online dial-up internet connection.
Thanks to my parents because after this PC life was never the same. I got to do some cool stuff like:
- In the year 2000, I built my first website using just CSS using a free hosting services like CJB, Freeservers and Geocities.
- In 2001, I built a fully functional website for my Math Tutor while in Grade 9th. The domain was mathematicscoaching.com.
- In 2001, while in grade 9th, I also learnt C (programming language) using the book “Let us C” by Yashwant Kanetkar. Years later I came to know that this book was a college level textbook for B.E. Students for years.
- In 2002, while in Class Xth, I built a fully loaded website for the Indian Bronchology Conference from scratch. This was hosted locally and built using HTML. This was my first major project in the digital marketing world.
- In 2004, I built the first and the largest orkut community for Cafe Mocha (a local coffee shop in Jaipur, back in that time).
- Since 2008 I’ve been using and building websites on WordPress.
A lot of what happened till 2008 and beyond laid the foundation of my second career in the Digital marketing industry.
Fun Facts about me
- I am a Dentist Turned System Builder – Dentistry taught me precision and patience, which I now apply to creating efficient digital systems for businesses.
- I am a Productivity Geek. I can spend hours tinkering with tools like ClickUp, Notion, and Trello, making life and business run smoother.
- I am a Travel Planning Ninja – I’m the one in the family who draws up itineraries down to the last train connection (and secretly loves it).
- I am addicted to Generative AI – I use to optimise every bit of my life be it my dental practice, my digital marketing business, my health or my personal life. I plan to share more about this aspect of my life and business soon on a blog.
- I am addicted to Playing Tennis – When I’m not building systems, handling clients or treating patients, you’ll probably find me on the tennis court. I spend close to 8-10 hours a week playing tennis and recently even played ITF Masters 200 Tennis Tournament in Jaipur. This sport keeps me sharp, focused, and competitive.
- I am a Family guy – My proudest role is being a husband and a dad to two amazing kids, who constantly remind me what matters most.
My Work
I re-started my tech journey in 2017 at a slow pace.
By 2020 I was doing freelancing projects here and there and lockdown happened.
The pandemic was the time for accelerated learning which is exactly what I did and in 2021, I launched AdsEdge where I operated and scaled dropshipping stores and helped other E-commerce and DTC businesses thrive with paid marketing.
In 2022, I Founded Grey Mattr Media which was initially a digital agency but eventually became the parent holding company as it is today.
In 2025, I founded Practify where I provide consultations and services to doctors, clinic owners and hospitals helping them attract high-ticket patients and grow online.
I create helpful content about Digital Marketing, Paid ads, Copywriting and building a brand online. I also talk about similar stuff on my social channels.
Helping others is deeply rooted into me. So I also help aspiring entrepreneurs monetise their skills and knowledge online using the power of funnels and persuasive copywriting.
If you are a Healthcare Practitioner who’s looking to grow online, feel free to book a call to discuss further. It’s free and highly valuable.
If you’re looking to learn and implement growth strategies for yourself, consider subscribing to my newsletter to get all my updates in your inbox.